IN 2 MINUTES
WHY AS MONACO
IS THE CLUB TO
PARTNER WITH
WHY SPONSORSHIP
-
WHY SPONSORSHIP -
81
%
HIGHLY TRUSTED
Sports sponsorship is more trusted than TV ads, influencers, online, mobile and social advertising.
81 % of people accept communication of sports sponsors, compared to 64% through other assets.
Our fans are 78% more likely than fans of other Ligue 1 McDonald's teams to make research on your brand.
After only 1 year of partnership, our fans are 2x likely to consider our Front of Jersey Partner.
WHY FOOTBALL
-
WHY FOOTBALL -
CONSTANT EXPOSURE
72
M
365 days a year of global exposure across television, social and media channels.
GAIN NEW CUSTOMERS WITH QUALIFIED ASSETS
GAIN NEW CUSTOMERS WITH QUALIFIED ASSETS
FOOTBALL
IS FRANCE’S FAVOURITE
SPORT
#1
17M people follow Ligue 1 McDonald's.
SUPERCHARGE
YOUR
BRAND WITH
AS MONACO
ASSETS
-
The media power of a renowned football club. A powerful international brand that speaks to a wide audience beyond football itself.
-
A non-divisive club with the best image in France. Local, French and International unique appeal.
-
With reach across all continents, we have an evolutive image that always connects to its era.
WE ARE FRANCE'S CLUB
WE ARE FRANCE'S CLUB
THE BEST
BRAND IMAGE
TO ASSOCIATE WITH
WE ARE FRANCE'S CLUB -
WE ARE FRANCE'S CLUB -
A UNIFYING
IMAGE WITHIN
THE GAME
Unlike any other club, we are non-polarizing.
This has brought us not only core fans but also many football enthusiasts who support and respect AS Monaco values and performance.
GLOBAL BROADCAST EXPOSURE
-
GLOBAL BROADCAST EXPOSURE -
WHY AS MONACO
-
WHY AS MONACO -
18 x Trophies 8 x Ligue 1 titles 5 x French cups
AS Monaco has and always will be a contender in Europe’s elite competitions.
100 YEARS
0F SUCCESS
The only club in the world to represent a country.
The only jersey designed by a Princess - Grace Kelly.
The only red and white diagonal in use today.
A truly unique club.
WHY AS MONACO
-
WHY AS MONACO -
The driving force of our club.
We continue to mould the stars of tomorrow and introduce them to the world of football.
DARING & ATTACKING
FOOTBALL
From Kylian Mbappe to Bernardo Silva, Thierry Henry to David Trezeguet.
The world’s greatest players have defended our colours.
WHY AS MONACO
-
WHY AS MONACO -
WE ARE TRIED &
TESTED
The world’s biggest organisations continue to bestow their trust in us to deliver on their strategic objectives.
We are renowned for our ability to respond to different brand challenges in football using both the uniqueness of our principality and our dynamic internal digital team.
CHAMPIONS LEAGUE & LIGUE 1
-
CHAMPIONS LEAGUE & LIGUE 1 -
42
GAMES
We are always in action on weekdays and weekends in Europe’s biggest competitions.
With 34 games in Ligue 1 McDonald’s and 8 games guaranteed in the Champions League’s new format, your brand is highly visible to truly global audiences.
ACROSS EUROPE
-
ACROSS EUROPE -
CHAMPIONS
LEAGUE
NIGHTS
AT LEAST 8 MATCHES
AGAINST 8 DIFFERENT TEAMS
8 opportunities to reach a large audience.
3 opportunities to activate from different countries in Europe.
ICONIC PARTNERSHIPS
-
ICONIC PARTNERSHIPS -
RENAULT x AS MONACO
+8 MATCHES
34 MATCHES
Renault has chosen AS Monaco to launch its Renault 5 E-Tech electric car, capitalizing on the important territorial reach of its community in France and the club's international reputation, particularly with its centenary season and return to the Champions League.
High visibility guaranteed throughout the year in the media, in the club's digital ecosystem and at the Stade Louis-II, reinforced by a fleet of branded vehicles.
This alliance between 2 centenarian entities will promote the transition to electric mobility to a wide audience.
ALWAYS ON ACTIVATION
-
ALWAYS ON ACTIVATION -
SOCIAL MEDIA DISRUPTORS
-
SOCIAL MEDIA DISRUPTORS -
117
M
FANS WORLDWIDE
25
Our fans are 78% more likely than fans of other Ligue 1 McDonald’s teams to make research on your brand.
M
SOCIAL FOLLOWERS
After only 1 year of partnership, our fans are 2x likely to consider our Front of Jersey partner.
WITH A LEADING POSITION ON SOCIAL NETWORKS
100 YEARS
-
100 YEARS -
CELEBRATING
100
YEARS
We are marking a special moment in our history. Your brand can be at the epicentre of our celebrations.
Sovereign presence, unique jerseys, gala events, celebration games, legends, celebrities and CSR projects. Leverage our own activations and reinvigorate your marketing campaigns on a global scale.
